Jimena Alzamora
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Executive Image Programs

Your leadership team's image is a business variable.

The way your executives present themselves in front of clients, investors, strategic partners and talent directly influences the perception, trust and credibility of the organization.

Because talent gets your team to the table. Presence determines what happens there.

We help leadership teams strengthen their executive presence so their image reflects the level of experience, influence and responsibility they already have.

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Trusted by leaders

Talented teams. Inconsistent presence.

Most organizations invest heavily in talent, leadership, processes and strategy.

Few invest in the executive presence of those who represent the brand.

The result

Your team's perception doesn't match its real capability.

That gap has a cost

The programs

Three programs

One strategy for transformation.

The integration

Professional Codes Program™

Every professional environment has a visual language. Most organizations assume people already speak it.

Professional codes are never written down. When people don't know them, organizations pay a hidden cost at two critical moments: onboarding new talent and the return to in-person work.

We cover:

  • Organizational visual standards by role and level
  • Hybrid and in-person reintegration: what changes and what's expected
  • Gen Z reintegration and a diversity framework

Format:

Half-day to full-day session.

Result:

Faster integration, fewer frictions and a consistent professional presence across the team.

The multiplier

The Power Codes Program™

Every business has a nonverbal layer. Your team is either reading it or losing it.

A program for commercial teams and client-facing leaders. We train the image and behavior signals that generate authority before a single word is spoken.

We cover:

  • Power codes in pitches and negotiations
  • Authority signals in boardrooms and first encounters
  • Individual image strategy for each participant

Format:

Group workshop + individual diagnosis.

Result:

More closed deals, better client perception and a team that represents your brand in every high-impact moment.

The retention strategy

Talent Mobility Program™

Relocation is won or lost at home, not at the office.

We give the spouses and partners of your relocated talent a framework to reintegrate professionally, so the talent you move actually stays.

We cover:

  • Professional image in a new cultural context
  • Breaking stereotypes and personal repositioning
  • Visibility and confidence in the new market

Format:

One workshop per quarter.

Result:

Lower turnover, greater family stability and an employer brand that tells new talent your organization cares for the whole person.

Beyond the programs

Corporate Image Partnership™

For organizations where leadership visibility isn't a one-time question, but an ongoing strategic priority.

Organizations lose deals in rooms they prepared strategically but not visually, and lose talent signals at events where inconsistency sent the wrong message. This is a retained engagement for organizations that want their senior team ready before every high-impact moment, not just trained once and left to improvise.

We cover:

  • Pre-pitch and pre-negotiation image briefings for the closing team
  • Preparation for partners and executives before events, investor days and client dinners
  • Quarterly alignment as the team and context evolve
  • Support during rebranding, new market entry or leadership transitions

Format:Custom (monthly, quarterly or biannual).

Result:Consistent image as an ongoing business asset.

It's not about styling. It's about strategy.

Professionals

From law firms, tech consultancies and high-level multinational teams.

Speaker

International, across Europe and Latin America.

+10 years

In consulting, banking and international leadership.

Trilingual

Spanish, English and Portuguese.

Results

Perception changes, and so do results.

“We brought Jimena in at a key moment of growth, and she helped us align the whole team's image as an extension of my role as founding partner. Today we project consistent authority from the very first contact, in person or digital.”

Marcelo

Founding Partner, Law Firm

“We partnered with Jimena to address a retention blind spot most companies overlook: the spouse and family of the relocated consultant. Her quarterly program reframed family integration as a strategic investment in retention, and the impact on engagement has been tangible.”

Gerard

Founding Partner, Technology Company

Let's talk

Request a Program Proposal

Tell us about your organization, your leaders and the results you want to achieve. From there, we'll define the program or combination of programs best suited to your team.

What organizations usually ask

We define success metrics together before we begin. Results show up in how participants are perceived by clients, in leadership and peer feedback, and in how teams prepare and present themselves. For the Talent Mobility Program, we track spouse engagement and family stability as leading indicators of retention.

Yes. The codes of executive presence are cross-cutting: we work with law firms, consultancies, banking, technology and multinational teams, adapting each program to the specific codes of your sector.

Yes. Programs are delivered in Spanish, English and Portuguese, which lets us support teams distributed across Europe, Latin America and other markets.

Usually two to four weeks from the approved proposal, depending on scope, number of participants and whether it's in person or virtual.

Always. Every program starts from a diagnosis of your organization and adapts to your culture, your goals and the codes of your industry.

Programs are designed and facilitated directly by Jimena Alzamora, with more than ten years of experience in banking, consulting and international leadership.

Absolutely. All information shared during the process is handled under strict confidentiality, both organizationally and individually.

We work with flexibility. We can reschedule sessions or adjust the program's scope according to your team's needs and timing.

Coaching works on behavior and communication; we work on perception and visual presence: how your team's level reads before they say a word.